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Industry News: Canon on Reframing the Business to Avoid Further Smartphone Disruption

on May 14, 2018

Canon has always been considered a marketing powerhouse and they have remained the number 1 camera manufacturer based on marketshare, and their marketshare is increasing in segments such as mirrorless cameras and lenses. From Marketing Week: …… Bonniface admits the market has been “challenging” but says the general perception is that sales have now “bottomed Read more…

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Industry News: Canon on Reframing the Business to Avoid Further Smartphone Disruption


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